What’s Really Driving the Rubicon Project, Inc. (RUBI) Stock Up 4.36% Today

the Rubicon Project, Inc. (NYSE:RUBI) is among the top gainers of the stock market today, skyrocketing 4.36% or (0.36 points) to $8.61 from its previous close of $8.25. Does this growth mean it the best stock to buy right now? The shares seem to have an active trading volume day with a reported 417744 contracts so far this session. RUBI shares had a relatively better volume day versus average trading capacity of 845.91 thousand shares, but with a 47.69 million float and a -2.71% run over a week, it’s definitely worth keeping an eye on. The one year price forecast for RUBI stock indicates that the average analyst price target is $11.25 per share. This means the stock has a potential increase of 30.66% from where the RUBI share price has been trading recently which is between $7.96 and $8.57.

During the recent trading session for the Rubicon Project, Inc. (NYSE:RUBI), the company witnessed their stock rise $0.03 over a week and tumble down $-0.45 from the price 20 days ago. When compared to their established 52-week high of $10.85, the high they recorded in their recent session happens to be lower. Their established 52-week high was attained by the company on 08/21/19. The recent low of $3 stood for a -20.65% since 12/24/18, a data which is good for most investors who are looking to take advantage of the stock’s recent rise. A beta of 1.74 is also allocated to the stock. Since the beta is greater than one, it implies that the stock is more volatile than the market, a data that traders are keeping close attention to.

Looking at the current readings for the Rubicon Project, Inc., the two-week RSI stands at 44.86. This figure suggests that RUBI stock, for now, is neutral, meaning that the shares are stable in terms of price movement. The stochastic readings, on the other hand, based on the current RUBI readings is similarly very revealing as it has a stochastic reading of 28.91% at this stage. This figure means that RUBI share price today is being overbought.

Technical chart claims that the Rubicon Project, Inc. (RUBI) would settle between $8.56/share to $8.87/share level. However, if the stock price goes below the $7.95 mark, then the market for the Rubicon Project, Inc. becomes much weaker. If that happens, the stock price might even plunge as low as $7.65 for its downside target.

Analysts at B. Riley FBR, assumed coverage of RUBI assigning Buy rating, according to their opinion released on April 17. SunTrust analysts bumped their rating on the Rubicon Project, Inc. (NYSE:RUBI) stock from Hold to Buy in a separate flash note issued to investors on March 15. Analysts at Craig Hallum released an upgrade from Hold to Buy for the stock, in a research note that dated back to January 22.

RUBI equity has an average rating of 2.71, with the figure leaning towards a bullish end. 4 analysts who tracked the company were contacted by Reuters. Amongst them, 0 rated the stock as a hold while the remaining 4 were split even though not equally. Some analysts rate the stock as a buy or a strong buy while no rated it as a sell. 4 analysts rated the Rubicon Project, Inc. (NYSE:RUBI) as a buy or a strong buy while not a single analyst advised that investors should desist from purchasing the stock or sell them if they already own the company’s stock.

Moving on, RUBI stock price is currently trading at 0X forward 12-month Consensus EPS estimates, and its P/E ratio is 0 while for the average stock in the same group, the multiple is 17.4. the Rubicon Project, Inc. current P/B ratio of 4.1 means it is trading at a premium against its industry’s 2.1.

the Rubicon Project, Inc. (RUBI)’s current-quarter revenues are projected to climb by nearly 30% to hit $38.66 million, based on current consensus estimate. The firm’s full-year revenues are expected to expand by over 26.5% from $124690 to a noteworthy $157780. At the other end of the current quarter income statement, the Rubicon Project, Inc. is expected to see its adjusted earnings surge by roughly 61.1% to hit $-0.07 per share. For the fiscal year, RUBI’s earnings are projected to climb by roughly 77.6% to hit $-0.19 per share.